get to know salty roots boutique

 Hi! I'm Sarah, the owner and buyer for Salty Roots! Salty Roots Boutique was curated in 2016. My vision has always been to create a light and airy vibe with a laid back environment that makes shopping a true joy! Merchandising and buying is a true passion of mine that I have over 20 years of experience in. Designing a space to bring people together, shop, and bring a smile to your day is my goal. 

I grew up outside of Boston, MA and began working retail at a young age. I opened my first store in Portsmouth, NH after college. Relocating to Florida after meeting my husband in 2012, I dove back into the retail industry in sunny Florida. We have since grown our family with the addition of our son in 2020. After growing the business in St. Pete for almost 8 years alongside Salty Roots Salon, I am starting a new chapter in Largo, FL - opening a new location in April 2024 solely for the shop.  I can't wait to bring Salty Roots Boutique to the community I love so much, and be able to spend more time with family.
I feel blessed in so many ways, and especially with the continued support for my business. As a small business owner it is true when they say we do a "happy dance" anytime a purchase or positive feedback is made. I appreciate you for allowing me to do what fulfills my creativity and brings me joy.
Please reach out with any questions- I am always happy to help you find the perfect style for you, your kiddos & your home...or just catch up on life. I have a passion for fashion + faith + yoga + coffee + the water + design + driftwood + friends &
my lil family :)
with love- sarah 



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